4 Magic Steps to Double Profit

Editora:

Squawk Publishing

Código:

491_9781999869403

Vendido e entregue por Um Livro

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Jeremy Rudd uses a compelling story, without any accounting jargon, of Jo, a young girl starting a business to get across important lessons in running businesses profitably. Jo encounters all the most common pitfalls along the journey and is helped by a mentor turning her first loss into huge and sustainable profits. This novel approach uses a memorable supporting cast, for instance the mentor is Squawk a battle-weary seagull, helpers being dormice and her inspirational (and some say accident prone) partner is her teddy bear.Key messages for success are given and enforced: Have a Target (must have clear vision of what you want!)Make a Plan to deliver the target (otherwise how do you know what to do)Maximise profit by focusing on Pricing mechanisms (and we learn that increasing your sales price by 5% could double your profit)Market research - always know what your competitors are doingMaximiseSales (5% increase in items sold could increase your profit by 30%), Costs will devour profit if not controlled (a profitable business introduces a new product and slumps into losses) Who ate the chocolate?Fixed costs are such a risk in any fast-moving business.Management Information (in the book they use lots of different tins to put the cash in) Jeremy ensures that the book answers many questions that Entrepreneurs and Leaders are always asking themselves:Why and how do you start a business? How do you make and sustain a profit? Is my business profitable enough? How do I know what techniques to use to increase profit and customer satisfaction? What must I do next, what are my competitors doing What is market research? Where has my cash gone…. “It is a true gift to be able to explain complex ideas simply and clearly and in this book Jeremy does just that. I would recommend ‘4 Magic Steps…’ to all ma

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