Speak Mandarin Campaign

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Transmedia

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491_9785511229195

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High Quality Content by WIKIPEDIA articles! The Speak Mandarin Campaign (SMC; simplified Chinese: ?????; traditional Chinese: ?????; pinyin: Jiang Huáyu Yùndòng) is an initiative by the government of Singapore to encourage the Singaporean Chinese population to speak Mandarin, one of the four official languages of Singapore. Launched on 7 September 1979 by then Prime Minister Lee Kuan Yew and organised by the Promote Mandarin Council, the SMC has been an annual event promoting the use of Mandarin.

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High Quality Content by WIKIPEDIA articles! The Speak Mandarin Campaign (SMC; simplified Chinese: ?????; traditional Chinese: ?????; pinyin: Jiang Huáyu Yùndòng) is an initiative by the government of Singapore to encourage the Singaporean Chinese population to speak Mandarin, one of the four official languages of Singapore. Launched on 7 September 1979 by then Prime Minister Lee Kuan Yew and organised by the Promote Mandarin Council, the SMC has been an annual event promoting the use of Mandarin.