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    Success Made Small
    Cód:
    491_9780473402730
    Success in business is usually defined in terms of the size of the business — the bigger you are the more successful you must be. However, over 90% of businesses around the world have fewer than five employees. So, you can remain small AND be very successful — it is simply how YOU define success.This book takes you through the steps to small business success.As every small business owner knows, your business, family and personal lives connect in ways that don’t apply to bigger businesses. This book takes a holistic view at your small business and most importantly at you, your wellbeing and your happiness in running your small business and how you achieve success, as you define it.As the owner of a small business you have many roles to fill: marketing manager, strategist, HR manager, lawyer, accountant … and the list goes on. While you can’t be an expert in all these fields, you can learn the key factors for each role, and how to make the parts work together to achieve your business and personal goals.You’ll learn:Caring for yourselfHow to set, track and achieve your long-term goalsThe importance of setting out what your small business stands forThe marketing essentials every small business owner must knowHow to hire, and keep the best peopleHow to set up systems and processes that drive operational excellenceHow to be a better manager of the financesHow to calculate what your small business is worthWhere to get funding for your small business
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