The New Small

Editora:

Simon HRIS Consulting, LLC

Código:

491_9780982930236

Vendido e entregue por Um Livro

Sinopse
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A small seafood restaurant attracts new customers with virtually no marketing budget. A four-person iPad case manufacturer generates more than $1M in revenue in four months with only four employees. A voiceover company is able to connect thousands of artists with opportunities, all without expensive hardware and software. A law firm increases access to key information while dramatically reducing technology-related costs and risks.And these four companies are hardly unique. A new breed of small businesses is using Software as a Service (SaaS), free and open source software, social media and networks, mobility, cloud computing, and other emerging technologies to do things simply not possible even five years ago.In The New Small, you’ll discover how these companies creatively and intelligently use technology to: Reach new customers Reduce costs Increase internal collaboration and communication Create flexible work environmentsRife with profiles from a wide variety of industries, The New Small offers pragmatic advice and lessons about how small businesses are harnessing the power of emerging technologies. It’s a must-read for small business owners—and those thinking about starting their own shops.About the AuthorPhil Simon is an independent technology consultant, author, writer, and dynamic public speaker for hire. He focuses on the intersection of business and technology. He is the author of Why New Systems Fail and The Next Wave of Technologies.PraiseA powerful, important. and eye-opening book. Simon expertly demonstrates how, by skillfully using technology, social media, and collaborative tools, even the smallest of businesses can achieve amazing levels of success. The New Small is a very big idea. Read it, but be warned: You may want to change your life once you’ve finished it.–Mitch Joel, President, Twist Image and author of Six Pixels of SeparationWe’ve known for a while that ‘small is the new big,’ to

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