The Resilient Entrepreneur

Editora:

Lance McNeill

Código:

491_9780578539775

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What factors help a burgeoning entrepreneur move forward and persevere through the hardships of the startup phase? Why do some entrepreneurs get stuck in the idea stage, while others are able to successfully implement their idea and grow their business? Why do serial entrepreneurs continue to start new businesses even after experiencing one failure after another? What helps existing small business owners weather the storms and bounce back from setbacks? These are some of the questions we explore in the Resilient Entrepreneur.Resiliency, like entrepreneurship, is a learnable process. It is comprised of three main phases:The adverse experience and absorption of its resulting effectsA period of rehabilitation and regenerationReflection on the meaning of the adversity and lessons learnedLooking at how people navigate these phases, we explore frameworks for better understanding entrepreneurial resilience in terms of emotional, cognitive, and social resources we need to persevere. The practical tools and methods outlined in this book equip new entrepreneurs with the knowledge and confidence they need to take the bold leap of becoming an entrepreneur.

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