Behavioral Perspectives on Strategic Alliances (Hc)
Cód:
491_9781617355394
A volume in Research in Strategic AlliancesSeries Editor T. K. Das, City University of New YorkBehavioral Perspectives on Strategic Alliances is a volume in the book series Research inStrategic Alliances that will focus on providing a robust and comprehensive forum for newscholarship in the field of strategic alliances. In particular, the books in the series will cover newviews of interdisciplinary theoretical frameworks and models, significant practical problems ofalliance organization and management, and emerging areas of inquiry. The series will alsoinclude comprehensive empirical studies of selected segments of business, economic, industrial,government, and non-profit activities with wide prevalence of strategic alliances. Through theongoing release of focused topical titles, this book series will seek to disseminate theoreticalinsights and practical management information that will enable interested professionals to gain arigorous and comprehensive understanding of the field of strategic alliances.Behavioral Perspectives on Strategic Alliances contains contributions by leading scholars in the field of strategic alliance research. The14 chapters in this volume cover a number of significant topics that examine the increasingly prominent role of behavioral factors inalliance evolution and management. This behavioral perspective is only recently emerging in the literature but its roots lie in the impactof micro level variables on macro level outcomes. The chapters cover both the traditional behavioral issues, including the role ofalliance managers and the dynamics of trust and cooperation, and the emerging research perspectives that deal with topics such as theenactment of alliances, sensemaking in interorganizational relationships, building an alliance culture, managing internal tensions,cognitive dissimilarities, behavioral responses to adverse situations, interpartner legitimacy, and interpretive schemes. The chaptersinclude empirical as well
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